August 23rd, 2006 by Cherry Pacheco-Uy Posted in Kids and Home
http://www.shopcrazy.com.ph NappyCakes - It's a Diaper Cake!
By Kathleen Kay Sy-Catral
Kaye's typical day involves juggling roles being a full-time Brand Manager, a wife, a mother of 4-year-old Alexa Amber Rei, and managing her other baby, NappyCakes, which may look familiar because they have appeared in a number of magazines. Her items include popular cartoon and baby characters such as Dora, Sleeping Beauty, and Winnie the Pooh.
1. When did you start with your business and why? I made my first NappyCake in May 2004. I had just come from a US trip where I saw a diaper cake sample at a Baby Registry counter at the Kids R Us store in Bellevue, WA. I made my own version for a friend's baby shower, and everyone loved it and started ordering after that. NappyCakes - It's a Diaper Cake! was officially born in July 2004.
2. What are your most popular products? My customers go mostly for the 2- and 3-layered NappyCakes. I also get a lot of orders for my Baby Blooms and Kiddie Blooms. The giveaways and party packages (Nappy Cake + Bloom Giveaways) are very popular now.
3. What makes them unique? I choose quality products and make sure that what I put in my cakes would be of great use for both momma and baby. I think it helps that I am a mom, because I want what's best for my baby and I KNOW that every mom (or dad!) who receives a product from NappyCakes would expect the same. My cakes have no cardboards to hold it up. Everything (yes, absolutely everything!) can be used and re-used. I also try to price my cakes well so that it becomes affordable to Filipinos.
I try not to include plush toys UNLESS a customer requests for it. Babies (especially young ones) have no use for plush toys (which can carry allergens and promote danger to suffocation) so I really do not like to use them in my cakes. However, there are some customers who insist on plush/stuffed toys, so I made a few NappyCake products with them.
4. What is the price range of the items? My standard NappyCakes are priced from P850 (1-layer Cake) to P2500 (4-layer Cake). BabyBlooms are P500 each. Kiddie Blooms are P250 and P500 (for the 3-stem and 6-stem, respectively).
5. Where do you sell your items? Because I work full time, NappyCakes is just home-based for now. We are located in Ortigas Centre. I have plans to open up a store, but right now, I operate from home. For product info and prices, please visit www.picturetrail.com/nappycakes.
6. How can people order? What is the lead time for orders? For orders and inquiries, you may reach me via e-mail through nappycakes@gmail.com, landline 635-5256 and cellphone 0918-939-7963 or 0917-577-4111. You may also order online through Lasketti Boutique at www.lasketti.com. All my products are made-to-order. Lead time is usually 3 days for NappyCakes and Blooms, 1 week for TowelCakes, and 2 weeks for Party Packages.
